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Brand kit

Fondako Media brand assets.

Logos, colours, type and the rules for using them. For partners, press, carriers and anyone putting our mark on something.

Logo variations

Every file is a transparent PNG at 2251×2251. Pick the version that suits the background you're putting it on.

Primary logo — Fondako Media
Primary logo

Black and blue, for light backgrounds

Download PNG
All blue — Fondako Media
All blue

Single-colour blue, for light backgrounds

Download PNG
All black — Fondako Media
All black

Single-colour black, for light backgrounds

Download PNG
On blue — Fondako Media
On blue

White wordmark on the brand blue

Download PNG
On dark — Fondako Media
On dark

White and blue, for dark backgrounds

Download PNG
Outline — Fondako Media
Outline

Outline treatment for special use

Download PNG
Horizontal — Fondako Media
Horizontal

Wide lockup for headers and banners

Download PNG

Vector file

Editable vector artwork for print, signage and anything that needs to scale without limit.

.AI
Adobe Illustrator

Editable vector format for print and design. Opens in Illustrator or any PDF-capable editor.

Download .AI

Colour palette

Primary blue
HEX
#198BF5
RGB
25, 139, 245
Dark grey
HEX
#252525
RGB
37, 37, 37
White
HEX
#FFFFFF
RGB
255, 255, 255

Typography

Primary font

Grotesk Bold
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789

Secondary font

Artegra
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789

Usage guidelines

Do

  • Keep clear space around the logo
  • Use the approved colour variations only
  • Scale proportionally, keeping the aspect ratio
  • Make sure there is enough contrast with the background

Don't

  • Stretch or distort the logo
  • Recolour it outside the approved palette
  • Add effects, shadows or outlines
  • Rotate or otherwise modify the mark

Need something that isn't here?

High-resolution files, a specific format, or founder photography for press. Ask and we'll send it over.

Contact us →